May 12 2009
CPAir: Experiments with Sexism in the Sky
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While some of us were experimenting with drugs in 1972 Canadian airline CPAir was experimenting with sexism in the skys.
CPAir’s April 1972 schedule promoted their new Executive Jet class as having…
Playboy magazines for relaxation…brought to you by great looking stewardesses and by stewards trained in European hotels.
Apparently there was a backlash from stewardesses and from passengers sitting beside men “relaxing” while reading Playboy. There is no mention of Playboy magaine in the next published schedule (October 1972) and brains have replaced boobs and fantasies in describing female staff.
That’s why we go to great lengths to find stewardesses who are helpful and intellegent. And why we hire stewards, many trained in fine European hotels.
